How to Use the Psychology of Popups to Boost Signups by 250%

I’ve been doing popup marketing for over a decade now, and I’ve found that it is one of the most effective ways to prompt action and get more leads online. The problem is that popups can be annoying. Studies show that over 80% of website visitors will form a low opinion of your brand if… Continue reading How to Use the Psychology of Popups to Boost Signups by 250%

14 Ways to Increase Average Order Value With WordPress

Are you looking for ways to encourage customers to spend more money in your online store? You should immediately start tracking the average order value (AOV) metric. Focusing on AOV is an effective way to grow a business, especially if you are running an eCommerce store. While working closely with numerous online stores over the… Continue reading 14 Ways to Increase Average Order Value With WordPress

[Guest Post] How to Grow Pricing Page Conversions by 30% Today (9 Ways)

Note: This is a guest post by Thomas Griffin, the co-founder of OptinMonster, the #1 conversion rate optimization tool. We’ll publish a guest post on WPBeginner every 2nd and 4th Thursday. This is an invite-only column, meaning we don’t accept unsolicited guest post offers. Your pricing page is the single most important page that can… Continue reading [Guest Post] How to Grow Pricing Page Conversions by 30% Today (9 Ways)

How to Use FOMO on Your WordPress Site to Increase Conversions

Are you looking to use FOMO and social proof notifications on your WordPress site? FOMO, short for fear of missing out, is basically a marketing technique used to create anticipation and excitement for a product. It uses a basic psychology principle to help customers make a buying decision faster. In this article, we will show… Continue reading How to Use FOMO on Your WordPress Site to Increase Conversions